If you’re a business owner or in charge of marketing your company online, you need to be aware of signs that your current marketing could use some professional help. Here are seven red flags that mean you need a digital marketing expert or you may be leaving money on that table.
1. Potential customers are not finding your website.
91% of web searchers never click past the first page of the search results. If your business is not on the first page of the search results your potential clients are going to your competition’s website instead of yours and you are missing out on their patronage.
2. Your competitors are ranking ahead of you in organic search results.
The reason your competitors’ websites are ranking ahead of yours is that they are telling their story better than yours is. Your website simply lacks relevance. You need an internet marketing specialist that has the know-how to increase your site’s relevance enough to outrank your competitors.
3. Your website is generating few to no qualified leads for your business.
If your keywords are too broad, not well researched and not specific enough to attract your ideal clients, you are going to attract less qualified leads who aren’t ready to convert.
4. Your PPC program is overwhelming and costly.
PPC is expensive and difficult to manage for many business owners. We have helped many of our clients greatly reduce their PPC expense and or discontinue their PPC altogether. Instead of paying for each click they now enjoy unlimited traffic at an affordable fixed cost across all major search engines, not just the one they’re paying for clicks. On average our clients see 5X more traffic for 1/3 of what they were paying for PPC.
5. You are not seeing results with your current marketing agency.
Not all marketing agencies can deliver what they promise and many of them lock you into a long-term contract with no guarantee of results. If they are not delivering expected results you should not have to continue to pay them. We have helped over 11,000 clients achieve front-page placement and have kept them for years without long-term contracts.
6. You’ve been slapped with a Google penalty, either now or in the past.
Newbie, bargain, and unethical SEO providers may use black-hat methods, and shortcuts like duplicate code, keyword stuffing, keyword spamming, and bad link campaigns to get high rankings. Sadly, when Google discovers these shortcuts, they penalize the website owner by removing their placement. You need a qualified digital marketing expert to help you get out of Google jail and back onto the front page of search results with white-hat ethical methods sanctioned by search engines.
7. You don’t have time to learn SEO.
Once you have a customer at your door you know how to win them and keep them. But maybe you are struggling to get them to your door in the first place. You don’t have time to learn all about how to increase your rankings in the search engines. That is why you need to partner with a qualified digital marketing expert who can drive relevant traffic your way sending valuable, pre-qualified leads right to your door.
If you answered “yes” to two or more of these, call Web Edge immediately for a free, no-obligation consultation at 844.932.3343 or (844) WEB-EDGE.
People search for everything imaginable online: the best golf resorts, the highest rated adventure-travel destinations, top gourmet restaurants that deliver in their area. What’s to stop them from searching for the best plastic surgeon in Orlando, the top pizza restaurant in Chicago, the best dental implants in Philadelphia, the highest rated cloud services company in Nashville, or the finest luxury yachts in Miami? The answer is “nothing is stopping them.” So, optimize your website for first page organic placement, and start growing your web traffic today.
If people are already visiting your website but not taking the action you would like them to, you might enjoy my other article, Seven Signs Your Company Needs New Website.
If you want to learn more about improving organic placement, I’ve compiled a list of great search engine optimization (SEO) tips into a new eBook that can give you a jumpstart on getting your business in front of thousands of potential clients by increasing the relevance of your website. Download my FREE eBook, SEO Jumpstart Secrets. Get your copy today!
Web Edge Digital Marketing in Odessa FL and its tech team have maintained a 100% success rate helping service companies achieve persistent front-page placement in the search results of Google, Bing, and Yahoo since 1998 without contracts. We guarantee multiple front page placements in Google, Bing, and Yahoo search results in under 90 days or you can get 100% of your money back.